Empowered to Feed: How Support Makes All the Difference

Breastfeeding might be a natural act, but that doesn’t mean it comes naturally to everybody. The truth is, most moms don’t just “figure it out” on their own, and they shouldn’t have to. That’s why we are here today to emphasize the importance of support.

No one should have to go it alone. Whether it’s your first time latching a newborn or your third round of cluster feeding during a growth spurt, every feeding journey is valid, and every parent deserves the empowerment and support that they need to thrive.

Support looks different for everyone.

It might be a partner who learns how to burp the baby like a pro. Or a friend who drops off dinner (and a snack stash). Or a lactation consultant who reminds you that you're not “doing it wrong”, you’re simply learning, adjusting, and growing, just like your baby.

And yes, sometimes support is a stranger on the internet saying, “You’re doing amazing, mama.” Because in this community, we see you leaking, sleep-deprived, snack-hunting, and we’ve got your back.

Empowerment doesn’t mean perfection.

It means options. Access to information. Encouragement when things are tough. And permission to feed your baby in whatever way works best for you, whether that’s exclusively breastfeeding, combo feeding, pumping, or formula.

We recognize that the more empowered a family feels about their breastfeeding decisions, the more likely they are to succeed, no matter what that “success” looks like to them. When parents feel supported, it results in better outcomes for the baby, the family, and the community.

So… how can you help? If you’re not someone who is currently breastfeeding and you’re struggling with knowing how to empower the breastfeeding person in your life, we have some suggestions.

Here’s how you can help empower a breastfeeding parent this month:

• Share your own feeding journey in a relatable way.
  

• Check in on a new mom (and bring snacks).
  

• Advocate for breastfeeding-friendly spaces.
  

• Offer encouragement, not judgment or advice (unless they ask for it).
  

• Share resources and info that may have helped you, but don’t take it personal if they don’t follow through.
  

Because when we lift each other up, we all rise, milk-stained shirts and all.